Privacy Policy

1. Introduction

Welcome to Whirlpool Shop (“we,” “our,” or “us”). We are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website newappliancesdeals.com and make purchases from our premium home solutions collection.

2. Information We Collect

2.1 Personal Information

We collect information that identifies you as an individual:

• Contact details (name, email address, phone number)
• Billing and shipping addresses
• Payment information (processed securely through our partners)
• Purchase history and preferences
• Customer service communications

2.2 Technical Information

We automatically collect certain technical data:

• IP address and device information
• Browser type and version
• Pages visited and time spent on site
• Referring website addresses
• Operating system information

3. How We Use Your Information

We use your information to provide our premium home solutions services:

• Process your orders and payments securely
• Provide customer support and respond to inquiries
• Send order confirmations and shipping updates
• Improve our website and product offerings
• Prevent fraud and enhance security
• Comply with legal obligations
• Personalize your shopping experience

4. Data Sharing and Disclosure

4.1 Service Providers

We share information with trusted third parties who assist us in operating our website and conducting our business:

• Payment processors (Visa, MasterCard, JCB, PayPal)
• Shipping and delivery partners
• Customer support platforms
• IT service providers and hosting companies

4.2 Legal Requirements

We may disclose your information when required by law or to:

• Comply with legal processes
• Protect our rights and property
• Prevent fraud or security issues
• Protect the safety of our customers and the public

4.3 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the new entity.

5. International Data Transfers

As a global company serving customers worldwide (excluding select Asian regions and remote areas), your data may be processed in the United States and other countries where our service providers operate. We ensure appropriate safeguards are in place for international data transfers.

6. Data Storage and Security

6.1 Data Retention

We retain your personal information only as long as necessary to:

• Fulfill the purposes outlined in this policy
• Meet our legal and regulatory obligations
• Resolve disputes and enforce agreements

6.2 Security Measures

We implement robust security measures to protect your data:

• End-to-end encryption for all transactions
• PCI DSS compliance for payment processing
• Secure tokenization for payment information
• Regular security assessments and updates
• Limited employee access to personal data

Your payment information is never stored on our servers and is handled exclusively by our trusted payment partners.

7. Your Rights and Choices

You have the following rights regarding your personal information:

• Access: Request a copy of your personal data
• Correction: Update or correct inaccurate information
• Deletion: Request deletion of your personal data
• Objection: Object to certain processing activities
• Restriction: Request limitation of data processing
• Portability: Receive your data in a portable format

To exercise these rights, please contact us using the information below.

8. Cookies and Tracking Technologies

8.1 What Are Cookies

Cookies are small text files stored on your device that help us:

• Remember your preferences and settings
• Analyze website traffic and performance
• Provide relevant product recommendations
• Enable shopping cart functionality

8.2 Types of Cookies We Use

• Essential Cookies: Required for basic site functionality
• Performance Cookies: Help us understand how visitors interact with our site
• Functionality Cookies: Remember your preferences and settings
• Targeting Cookies: Used to deliver relevant advertisements

8.3 Managing Cookies

You can control cookie settings through your browser. However, disabling cookies may affect your ability to use certain features of our website.

9. Children’s Privacy

Our website is not intended for children under 16 years of age. We do not knowingly collect personal information from children under 16. If you believe we have collected information from a child under 16, please contact us immediately.

10. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. We will notify you of significant changes by posting the new policy on our website and updating the “Last Updated” date.

11. Contact Information

12. Governing Law

This Privacy Policy is governed by the laws of the United States and the State of New Mexico, without regard to conflict of law principles.